Items of Interest

Collecting amazing and interesting things on the web.

Page 24

Tell your design story

September 24, 2013

content strategy / design / reading / user experience

First, it’s 45,417 pixels tall. It’s an absurdly long page, yet I was not bothered in the slightest by it. Why? Because page length doesn’t matter when you have a compelling story to tell. People read on the Web. People scroll. The reason why we think they don’t is because they scan before they read. The next time you hear someone say “People don’t read on the Web” you know you’re talking to someone who writes poor content.

Jony Ive: The man behind Apple’s magic curtain

September 24, 2013

apple / design / jony-ive / user experience

“That is exactly it,” he says emphatically. “It’s just easier to talk about product attributes that you can measure with a number. Focus on price, screen size, that’s easy. But there’s a more difficult path, and that’s to make better products, ones where maybe you can’t measure their value empirically.”

“This is terribly important and at the heart of what we do. We care about how to design the inside of something you’ll never see, because we think it’s the right thing to do.”

“I’ve said this before, but simplicity is, well, it goes back to… you’re trying to define the essence of something and come up with a solution that seems utterly inevitable and obvious,” he says. “I think a lot of people see simplicity as the lack of clutter. And that’s not the case at all. True simplicity is, well, you just keep on going and going until you get to the point where you go, ‘Yeah, well, of course.’ Where there’s no rational alternative.”

MILTON GLASER ON ART, EDUCATION, TECHNOLOGY, AND THE MEANING OF LIFE

September 24, 2013

education / mentoring

Milton Glaser reflects on education and mentoring. “… it was a profound example of somebody – an adult, authority figure, sophisticated man – who was willing to put aside his own desire for something, his own direction for my life, and recognize me as a person who had made a decision… encouraging it with this incredibly gracious and generous gift.”