“Whenever I start working with a new team, I have to — quickly! — diagnose what they need and how I can be most useful. The impact and usefulness of my UX research hinges on my understanding of their product strategy, goals, constraints, and concerns. But I often know very little about their businesses, their users, or their products. So, I do the only thing I know how to do as a researcher: I ask a lot of questions.”

December 22, 2011

design / research / user experience